in order to create a highlight brand of "junan peanut" and promote the overall competitiveness of junan peanut, led by jinsheng grain and oil group, the junan county peanut processing industry association (initiated by jinsheng grain and oil group, the largest group in the peanut processing industry in junan county a social organization voluntarily formed by 36 leading enterprises) organized the application for geographical indication trademark certification of junan peanut categories 29 (processed peanuts) and 31 categories (fresh peanuts) on april 15, 2019. on december 7, 2020 after successful registration, the exclusive right period is ten years.
a geographical indication certification trademark is a mark approved and registered by the state intellectual property office to indicate that a product originates from a certain region, and the specific quality, reputation or other characteristics of the product are mainly determined by the natural factors or human factors of the region. the registration is approved. geographical indication certification trademarks can effectively protect high-quality specialty products and promote the development of specialty industries.
this is another geographical indication certification trademark in junan county after "junan donkey meat, junan chestnut, junan green tea, and lijiazhai cherry", becoming the fifth geographical indication certification trademark successfully applied for in the county. the successful geographical indication certification of "junan peanut" will also play a role in promoting junan's peanut processing and export trade, improving the quality of peanut processing enterprises, improving the quality and added value of junan's peanut products, enhancing international competitiveness, and promoting the development of junan's export-oriented economy. play an important role.
this is another vivid manifestation of jinsheng cereals and oils group's corporate mission of "industry for the people and repaying society". we always take "quality jinsheng, food safety in the world" as our responsibility, insist on "making products first, putting quality first, and doing good business". with the business philosophy of "only oil brings good results", we are committed to providing safe, secure, healthy and nutritious products to the people. jinsheng group will also take this as a new starting point to lead the development of the industry and help junan peanut become bigger and stronger.
